Category: In The Media

21 Sep Limelight Media Partners With Shire for Their eyelove(TM) Dry Eye Disease Awareness Campaign Starring Actress Jennifer Aniston

Posted at 15:15h in In The Media

LOS ANGELES, CA --(Marketwired - September 14, 2016) - Limelight Media, a Los Angeles-based boutique entertainment marketing firm specializing in consumer campaigns, has partnered with Shire, the leading global biotechnology company focused on serving people affected by rare diseases and highly specialized conditions, in securing...

23 Nov THE RISING STAR OF ENTERTAINMENT MARKETING SHINES BRIGHT

Posted at 12:06h in In The Media

By: PRWeb.com - Often referred to as “the best kept secret” among the PR and advertising community for entertainment marketing, Limelight Media is the key ingredient to linking celebrities to prominent and successful PR and advertising marketing campaigns. With a growing list of top companies on...

23 Nov PR THAT WORKS: THE WHY AND HOW TO HIRE A CELEBRITY FOR AN EVENT

Posted at 12:04h in In The Media

By: Anna De Souza - Perhaps your company is coordinating an event for the near future. Whether it's a charity function or a product launch, your marketing and PR dollars may be well spent on a national or local celebrity. We caught up with Wendy Dutwin, CEO...

23 Nov THINGS I WISH I KNEW WHEN SECURING A CELEBRITY SPOKESPERSON

Posted at 11:58h in In The Media

By: Sherrie Bakshi - With the PRSA 2010 International Conference just a month away, I thought I would reminisce about working in Washington, D.C.’s, public relations world. When I moved to the nation’s capital, I had left my company in Charleston, S.C., to my business partner...

23 Nov MATCHING THE RIGHT CELEBRITY WITH THE RIGHT CAUSE CAMPAIGN

Posted at 11:54h in In The Media

By: Tony Garcia - Celebrities are frequently recruited to build awareness around a cause-marketing campaign. We recently spoke with Wendy Dutwin, CEO and founder of Limelight Media, about how to prepare to partner with a celebrity and how to find the right celebrity for a cause...