By: PRWeb.com - Often referred to as “the best kept secret” among the PR and advertising community for entertainment marketing, Limelight Media is the key ingredient to linking celebrities to prominent and successful PR and advertising marketing campaigns. With a growing list of top companies on...
By: Anna De Souza - Perhaps your company is coordinating an event for the near future. Whether it's a charity function or a product launch, your marketing and PR dollars may be well spent on a national or local celebrity. We caught up with Wendy Dutwin, CEO...
By: Sherrie Bakshi - With the PRSA 2010 International Conference just a month away, I thought I would reminisce about working in Washington, D.C.’s, public relations world. When I moved to the nation’s capital, I had left my company in Charleston, S.C., to my business partner...
By: Tony Garcia - Celebrities are frequently recruited to build awareness around a cause-marketing campaign. We recently spoke with Wendy Dutwin, CEO and founder of Limelight Media, about how to prepare to partner with a celebrity and how to find the right celebrity for a cause...